Goodgame Landingpages

Landingpage / Design / Development
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Blonde woman leaning against pink wall with eyes closed.
Client
Goodgame is one of germanys biggest browsergame companies.
Task
Increase the conversion of the landingpages.
Solution
Mainly creating animations and designs to focus the user even more on the registration process

I was tasked with developing multiple Landing-Pages with the main goal of converting new users to join the different games.

2-Step Form

We decided to split the registration process into 2-steps, to get the user to interact faster with the registration form.

If the user is already engaged, he is more likely to fill out the rest of the form and complete the registration in the second step.

The process was first prototyped in flash and later animated through css3 with a sprite-sheet as a base.

Animations

Most of the time Flash/HTML5, After Effects or 3ds Max were used to create the desired effects in regards to the technical limitations and framework.

Compositions

Some final compositions which were primarily created through Photoshop, 3d-rendering and the use of vector-assets.

goodgame empire landingpage goodgame empire landing page. 3d model of a village with a form field floating above it. legends of honor landingpage. a medieval castle square with a form field above it. goodgame bigfarm landingpage. a farm with cows and a tractor with a form field above it.

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